{"id":3048,"date":"2022-05-19T11:41:10","date_gmt":"2022-05-19T09:41:10","guid":{"rendered":"https:\/\/www.upo.es\/formacionpermanente\/?post_type=cursos_de_verano&#038;p=3048"},"modified":"2022-09-05T08:47:00","modified_gmt":"2022-09-05T06:47:00","slug":"hacia-donde-camina-el-periodismo-entre-el-poder-la-mentira-la-tecnologia-el-modelo-de-negocio-y-un-futuro-por-determinar","status":"publish","type":"cursos_de_verano","link":"https:\/\/www.upo.es\/formacionpermanente\/cursos-de-verano\/hacia-donde-camina-el-periodismo-entre-el-poder-la-mentira-la-tecnologia-el-modelo-de-negocio-y-un-futuro-por-determinar\/","title":{"rendered":"\u00bfHacia d\u00f3nde camina el periodismo? Entre el poder, la mentira, la tecnolog\u00eda, el modelo de negocio y un futuro por determinar"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3048\" class=\"elementor elementor-3048\" data-elementor-post-type=\"cursos_de_verano\">\n\t\t\t\t\t\t<section data-dce-background-color=\"#ffffff\" data-dce-background-image-url=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2022cc02-scaled.jpg\" class=\"elementor-section elementor-top-section elementor-element elementor-element-11aab5a6 elementor-section-height-min-height elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"11aab5a6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div data-dce-background-overlay-color=\"#00335B\" class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4f93c92c\" data-id=\"4f93c92c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62cec0e5 elementor-widget elementor-widget-heading\" data-id=\"62cec0e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Curso de Verano - Olavide Carmona<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1621d8a5\" data-id=\"1621d8a5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f62801f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"f62801f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;sticky&quot;:&quot;bottom&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7220ce6\" data-id=\"7220ce6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dd658fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dd658fd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-b8a8a9a\" data-id=\"b8a8a9a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-409bab0c elementor-widget elementor-widget-heading\" data-id=\"409bab0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Fecha de celebraci\u00f3n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-text-color=\"#FAB54C\" class=\"elementor-element elementor-element-65e94656 elementor-widget elementor-widget-text-editor\" data-id=\"65e94656\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t27 al 29 de junio\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-b97385f\" data-id=\"b97385f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-e11b179 elementor-widget elementor-widget-heading\" data-id=\"e11b179\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Duraci\u00f3n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f99627 elementor-widget elementor-widget-text-editor\" data-id=\"2f99627\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t20 horas\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-2f7103e\" data-id=\"2f7103e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-4af69228 elementor-widget elementor-widget-heading\" data-id=\"4af69228\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Tarifa<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6d46f1 elementor-widget elementor-widget-text-editor\" data-id=\"e6d46f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t70\u20ac\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-396e3d7e\" data-id=\"396e3d7e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-339a85d7 elementor-widget elementor-widget-heading\" data-id=\"339a85d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Modalidad<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-4a503906\" data-id=\"4a503906\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-4912f053 elementor-widget elementor-widget-heading\" data-id=\"4912f053\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Eurocr\u00e9ditos<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-563dbeab elementor-widget elementor-widget-text-editor\" data-id=\"563dbeab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t1,5 ECTS\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a5ec51e elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a5ec51e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-19cbf4f1\" data-id=\"19cbf4f1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#00335B\" class=\"elementor-element elementor-element-6df26d19 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"6df26d19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Direcci\u00f3n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48c6c011 elementor-widget elementor-widget-text-editor\" data-id=\"48c6c011\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li><b>D. Rafael Rodr\u00edguez Guerrero<\/b>. Presidente de la Asociaci\u00f3n de la Prensa de Sevilla<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#00335B\" class=\"elementor-element elementor-element-46f1392 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"46f1392\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Coordinaci\u00f3n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a25bb4c elementor-widget elementor-widget-text-editor\" data-id=\"a25bb4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li><b>D\u00f1a. Carolina Fern\u00e1ndez Garc\u00eda<\/b>. Gerente de la Asociaci\u00f3n de la Prensa de Sevilla y vicepresidenta de la Federaci\u00f3n de Asociaciones de Periodistas de Espa\u00f1a<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#00335B\" class=\"elementor-element elementor-element-9f0b493 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"9f0b493\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Resumen del curso<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-text-color=\"#7A7A7A\" class=\"elementor-element elementor-element-1a83269f elementor-widget elementor-widget-text-editor\" data-id=\"1a83269f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">El periodismo, interna y externamente, est\u00e1 inmerso, desde hace a\u00f1os, en un c\u00famulo de crisis que lo mantienen en una situaci\u00f3n de extrema precariedad y debilidad. Estos males se han agravado con la pandemia provocada por el Covid 19. El camino presente y futuro de los periodistas y de la profesi\u00f3n es hoy en d\u00eda una gran incertidumbre. El periodismo siempre existir\u00e1, porque la informaci\u00f3n, la veraz, es imprescindible en toda sociedad democr\u00e1tica, pero todo son dudas sobre cu\u00e1les y c\u00f3mo ser\u00e1n sus medios, soportes, formatos e instrumentos.<\/p>\n<p style=\"text-align: justify;\">\nLa situaci\u00f3n econ\u00f3mica y laboral de este oficio es cr\u00edtica. Antes y durante la pandemia, todos los grupos editoriales en Espa\u00f1a han aplicado ERE y ERTE. Tras estas medidas laborales las prejubilaciones pactadas y los aut\u00f3nomos se han disparado y las redacciones se han vaciado de periodistas veteranos, con un deterioro de la calidad del periodismo.<\/p>\n<p style=\"text-align: justify;\">\nEl sector ha aumentado su condici\u00f3n de ser el que, porcentualmente, tiene m\u00e1s parados, m\u00e1s falsos aut\u00f3nomos y m\u00e1s personas trabajando gratis. Adem\u00e1s, el teletrabajo se ha asentado, destruyendo un valor esencial del buen periodismo como es el de ir, ver, o\u00edr, pensar y contar hechos e historias. Esta debilidad y precariedad del periodismo le sit\u00faa en manos del poder pol\u00edtico y econ\u00f3mico, ante los cuales el poder editorial suele doblegarse como una forma de subsistir. Esto propicia la propaganda y, sobre todo, la mentira que vive una era dorada dentro y fuera de la profesi\u00f3n period\u00edstica, con el consiguiente da\u00f1o para toda la sociedad. Adem\u00e1s, las nuevas tecnolog\u00edas aplicadas a la informaci\u00f3n han llegado para quedarse. Su evoluci\u00f3n es imparable, primando, en muchos casos, la rentabilidad econ\u00f3mica y no los valores period\u00edsticos ni el buen periodismo. <\/p>\n<p style=\"text-align: justify;\">\nEn todo el mundo sigue abierto el debate sobre el modelo de negocio que haga viable o rentable una empresa period\u00edstica. Todo indica que la prensa en papel desaparecer\u00e1 a corto plazo y que la informaci\u00f3n ser\u00e1 casi exclusivamente digital. Las suscripciones, y en bastante menor medida la publicidad, aparecen como el sustento econ\u00f3mico m\u00e1s fiable. El problema de fondo es que los grupos editoriales contin\u00faan considerando que apostar por buenos periodistas y por buen periodismo es un gasto y no una inversi\u00f3n. Para profundizar en el debate y an\u00e1lisis de esta situaci\u00f3n, planteamos: \u00bfHacia d\u00f3nde camina el periodismo? El curso, partiendo de d\u00f3nde y c\u00f3mo estamos, pretende profundizar en el presente y futuro de la profesi\u00f3n, con especial \u00e9nfasis en la b\u00fasqueda de salidas y soluciones reales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#00335B\" class=\"elementor-element elementor-element-c27c341 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"c27c341\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Dirigido a<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-659f764f elementor-widget elementor-widget-text-editor\" data-id=\"659f764f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tEstudiantes y profesionales del Periodismo. En general, a cualquier persona que est\u00e9\ninteresada en la materia.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d3a1df7 elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d3a1df7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41ecdbe\" data-id=\"41ecdbe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#00335B\" class=\"elementor-element elementor-element-edd9921 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"edd9921\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Programa<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-background-color=\"#00335B\" class=\"elementor-element elementor-element-a19d684 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"a19d684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.upo.es\/cms1\/export\/sites\/upo\/olavideencarmona\/documentos\/2022\/2022cc02.pdf\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-file-pdf\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Descarga el programa en PDF<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-bf14f9e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf14f9e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4d481f5\" data-id=\"4d481f5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap 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