{"id":51639,"date":"2026-01-12T13:59:00","date_gmt":"2026-01-12T12:59:00","guid":{"rendered":"https:\/\/www.upo.es\/formacionpermanente\/?post_type=microcredenciales&#038;p=51639"},"modified":"2026-02-23T13:33:35","modified_gmt":"2026-02-23T12:33:35","slug":"introduccion-al-marketing-digital-como-herramienta-para-la-internacionalizacion-de-pequenas-empresas","status":"publish","type":"microcredenciales","link":"https:\/\/www.upo.es\/formacionpermanente\/microcredenciales\/introduccion-al-marketing-digital-como-herramienta-para-la-internacionalizacion-de-pequenas-empresas\/","title":{"rendered":"Introducci\u00f3n al marketing digital como herramienta para la internacionalizaci\u00f3n de peque\u00f1as empresas"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"51639\" class=\"elementor elementor-51639\" data-elementor-post-type=\"microcredenciales\">\n\t\t\t\t\t\t<section data-dce-background-image-url=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/AdobeStock_867565979-red.jpg\" class=\"elementor-section elementor-top-section elementor-element elementor-element-66ec2755 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"66ec2755\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6f31dcac\" data-id=\"6f31dcac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64a5826e elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"64a5826e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"653\" height=\"392\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/pequenos-pasos-2.png\" class=\"attachment-large size-large wp-image-50384\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/pequenos-pasos-2.png 653w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/pequenos-pasos-2-300x180.png 300w\" sizes=\"(max-width: 653px) 100vw, 653px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-102616f6\" data-id=\"102616f6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48bf441c elementor-widget elementor-widget-elementskit-heading\" data-id=\"48bf441c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_left   ekit_heading_tablet-   ekit_heading_mobile-\"><h3 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tCOMPETENCIAS DIGITALES\n\t\t\t\t\t<\/h3>\t\t\t\t<div class='ekit-heading__description'>\n\t\t\t\t\t<p>II Ed.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-13797b9b elementor-section-content-middle elementor-section-height-min-height elementor-section-items-top elementor-section-stretched elementor-section-boxed elementor-section-height-default\" data-id=\"13797b9b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-7ee54b76\" data-id=\"7ee54b76\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-60eed3e4 ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"60eed3e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-refresh\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Modalidad                <\/h3>\n                        \t\t  \t<p>H\u00edbrida<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-4bd23910\" data-id=\"4bd23910\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a4684da elementor-hidden-mobile ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"6a4684da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#calendario\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-calendar-full\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Fecha de inicio \u24d8                <\/h3>\n                        \t\t  \t<p>09\/02\/2026<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3569f447 elementor-hidden-desktop elementor-hidden-tablet ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"3569f447\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#calendario\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-calendar-full\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Fecha de inicio                <\/h3>\n                        \t\t  \t<p>09\/02\/2026<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-6c0d6c78\" data-id=\"6c0d6c78\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-617853bc ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"617853bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-graph-2\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Horas                <\/h3>\n                        \t\t  \t<p>37,5 horas<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-ad8fbb0\" data-id=\"ad8fbb0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b08758d ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"6b08758d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-checked\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Reconocimiento 3 ECTS                <\/h3>\n                        \t\t  \t<p>para estudiantes UPO<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-2a747b9b\" data-id=\"2a747b9b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-705cc787 ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"705cc787\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon fas fa-euro-sign\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Tasas                <\/h3>\n                        \t\t  \t<p>0* \u20ac<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27be505 elementor-widget elementor-widget-text-editor\" data-id=\"27be505\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>*Financiado por el Campus de Internacionalizaci\u00f3n de la UPO<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-11752dff\" data-id=\"11752dff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-background-color=\"#FAB54C\" class=\"elementor-element elementor-element-1729ae1 elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-global elementor-global-49873 elementor-widget-button\" data-id=\"1729ae1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"#\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Matr\u00edcula cerrada<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e1b6188 elementor-widget elementor-widget-text-editor\" data-id=\"4e1b6188\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El plazo de matriculaci\u00f3n finaliza cinco d\u00edas antes del inicio de la formaci\u00f3n o en el momento de alcanzar el n\u00famero m\u00e1ximo de plazas ofertadas<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-87a79ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"87a79ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7194500a\" data-id=\"7194500a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ad1a2d7 elementor-widget elementor-widget-text-editor\" data-id=\"1ad1a2d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En la era digital, la expansi\u00f3n global ya no es exclusiva de las grandes corporaciones. Gracias al <strong>marketing digital<\/strong>, las peque\u00f1as empresas pueden llevar sus productos y servicios a nuevos mercados de manera efectiva y rentable.<\/p>\n<p>Este curso te proporcionar\u00e1 las herramientas clave para dise\u00f1ar una <strong>estrategia digital de internacionalizaci\u00f3n<\/strong>, aprendiendo a gestionar plataformas online, interpretar m\u00e9tricas clave y desarrollar estrategias de captaci\u00f3n y venta adaptadas a cada segmento de cliente.<\/p>\n<p>Aprender\u00e1s a mejorar el <strong>posicionamiento en buscadores (SEO), optimizar la presencia en redes sociales y crear contenido multicanal<\/strong>, alineado con los objetivos comerciales de tu negocio. Adem\u00e1s, dominar\u00e1s t\u00e9cnicas esenciales como la <strong>publicidad online, email marketing y estrategias en redes sociales<\/strong>, fundamentales para ampliar tu alcance y conectar con audiencias globales.<\/p>\n<p><strong>\u00a1Inscr\u00edbete ahora y da el primer paso hacia la internacionalizaci\u00f3n digital!<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-684ea679 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"684ea679\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div data-dce-background-color=\"#E62645\" data-dce-background-hover-color=\"#0170B9\" class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-64d9727e\" data-id=\"64d9727e\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-19c5d497 elementor-widget elementor-widget-heading\" data-id=\"19c5d497\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"#perfil\">\u00bfA qui\u00e9n se dirige?<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div data-dce-background-hover-color=\"#64D197\" class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-54c66567\" data-id=\"54c66567\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-15d39b14 elementor-widget elementor-widget-heading\" data-id=\"15d39b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"#aprender\">Objetivos de aprendizaje<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-570737a0\" data-id=\"570737a0\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-38a75890 elementor-widget elementor-widget-heading\" data-id=\"38a75890\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"#contenido\">Contenido<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-680f2c9b\" data-id=\"680f2c9b\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-f32dc8b elementor-widget elementor-widget-heading\" data-id=\"f32dc8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"#profesorado\">Profesorado<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div data-dce-background-hover-color=\"#0170B9\" class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-657f8116\" data-id=\"657f8116\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div data-dce-title-color=\"#FFFFFF\" class=\"elementor-element elementor-element-50c1f95d elementor-widget elementor-widget-heading\" data-id=\"50c1f95d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"#calendario\">Calendario<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6ee95f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a6ee95f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-251547a2\" data-id=\"251547a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59d84370 elementor-widget elementor-widget-elementskit-heading\" data-id=\"59d84370\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Algunos datos m\u00e1s<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7f641c51 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7f641c51\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-226242e3\" data-id=\"226242e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44c9183f ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"44c9183f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjQwNTU0IiwidG9nZ2xlIjpmYWxzZX0%3D\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon fas fa-level-up-alt\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Nivel MECES \u24d8                <\/h3>\n                        \t\t  \t<p>Nivel MECES 3 - EQF 7<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-b06cfd2\" data-id=\"b06cfd2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-277c6f4e ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"277c6f4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjQwNTU0IiwidG9nZ2xlIjpmYWxzZX0%3D\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-cog\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Cr\u00e9ditos                <\/h3>\n                        \t\t  \t<p>5 ECTS<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-7cab52ff\" data-id=\"7cab52ff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7efaab79 ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"7efaab79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-down-arrow1\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    N\u00famero m\u00ednimo                <\/h3>\n                        \t\t  \t<p>10  plazas<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-a71d01\" data-id=\"a71d01\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5dcf7bef ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"5dcf7bef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text-center text- icon-top-align elementor-animation-   \">\n                    <div class=\"elementskit-box-header elementor-animation-\">\n                <div class=\"elementskit-info-box-icon  \">\n                    <i aria-hidden=\"true\" class=\"elementkit-infobox-icon icon icon-up-arrow1\"><\/i>\n                <\/div>\n          <\/div>\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    N\u00famero m\u00e1ximo                <\/h3>\n                        \t\t  \t<p>30  plazas<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58efa363 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58efa363\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6cd9949f\" data-id=\"6cd9949f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-60d46112 elementor-widget elementor-widget-image\" data-id=\"60d46112\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/avion-personas.png\" class=\"attachment-large size-large wp-image-50388\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/avion-personas.png 1000w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/avion-personas-300x300.png 300w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/avion-personas-150x150.png 150w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/avion-personas-768x768.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-47ec68bf\" data-id=\"47ec68bf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c96fa58 elementor-widget elementor-widget-menu-anchor\" data-id=\"3c96fa58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"aprender\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-458c65dc elementor-widget elementor-widget-elementskit-heading\" data-id=\"458c65dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">\u00bfQu\u00e9 vas a aprender en la microcredencial?<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2340e425 elementor-widget elementor-widget-text-editor\" data-id=\"2340e425\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al finalizar esta microcredencial, las personas ser\u00e1n capaces de identificar las \u00faltimas tendencias del marketing digital, comprender el funcionamiento de los principales canales online y aplicar t\u00e9cnicas de <strong>SEO<\/strong> y <strong>SEM<\/strong>, para mejorar la visibilidad de la marca.<\/p>\n<p>Podr\u00e1n desarrollar estrategias de contenido efectivas, gestionar campa\u00f1as publicitarias en diversas plataformas digitales y analizar los datos para optimizar los resultados.<\/p>\n<p>Adem\u00e1s, trabajar\u00e1n tanto de forma aut\u00f3noma como en equipo, adapt\u00e1ndose a un entorno digital en constante evoluci\u00f3n y tomar decisiones basadas en datos para alcanzar los objetivos de marketing.<\/p>\n<p>En resumen, un estudiante al realizar este curso ser\u00e1 capaz de:<\/p>\n<ul>\n<li>Dise\u00f1ar y ejecutar planes de marketing digital integrales.<\/li>\n<li>Tomar decisiones estrat\u00e9gicas basadas en datos para impulsar el crecimiento del negocio.<\/li>\n<li>Optimizar la presencia online de una marca, pudiendo generar leads cualificados.<\/li>\n<li>Medir y evaluar el rendimiento de las campa\u00f1as digitales.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-387585d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"387585d9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d351990\" data-id=\"d351990\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-496a67fa elementor-widget elementor-widget-menu-anchor\" data-id=\"496a67fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"perfil\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49c83c3f elementor-widget elementor-widget-spacer\" data-id=\"49c83c3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-681fca4d elementor-widget elementor-widget-elementskit-heading\" data-id=\"681fca4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">\u00bfA qui\u00e9n est\u00e1 dirigida esta microcredencial?<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6af02cf8 elementor-widget elementor-widget-text-editor\" data-id=\"6af02cf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El curso <strong>Introducci\u00f3n al marketing digital como herramienta para la internacionalizaci\u00f3n de peque\u00f1as empresas<\/strong> va dirigido, fundamentalmente, a estudiantes de los distintos programas de M\u00e1ster ofertados en la Universidad Pablo de Olavide por el Departamento de Organizaci\u00f3n de Empresas y Marketing: M\u00e1ster Direcci\u00f3n de Negocios Internacionales y M\u00e1ster en Direcci\u00f3n Estrat\u00e9gica de Recursos Humanos. No obstante, est\u00e1 abierto a cualquier persona interesada en el mismo, pertenezca o no, a la comunidad universitaria de la UPO.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d3bb220 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d3bb220\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7eb9c3b0\" data-id=\"7eb9c3b0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56de0537 elementor-widget elementor-widget-image\" data-id=\"56de0537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/bombilla-micro.png\" class=\"attachment-large size-large wp-image-50389\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/bombilla-micro.png 800w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/bombilla-micro-300x300.png 300w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/bombilla-micro-150x150.png 150w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/bombilla-micro-768x768.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-17366c10\" data-id=\"17366c10\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4474ce9d elementor-widget elementor-widget-menu-anchor\" data-id=\"4474ce9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contenido\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c0f9b2 elementor-widget elementor-widget-elementskit-heading\" data-id=\"9c0f9b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Contenidos y programa de la microcredencial<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ca8ecb3 elementor-widget elementor-widget-text-editor\" data-id=\"4ca8ecb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Esta microcredencial est\u00e1 estructurada en cuatro m\u00f3dulos que son:<\/p>\n<p><strong>M\u00d3DULO I: Fundamentos del Marketing-online<\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li>Relaci\u00f3n 2.0: gesti\u00f3n de la experiencia online.<\/li>\n<li>Marketing relacional en medios sociales.<\/li>\n<li>An\u00e1lisis de targets y segmentaci\u00f3n de audiencias.<\/li>\n<li>Objetivos de negocio y marketing online.<\/li>\n<li>Descripci\u00f3n sobre evaluaci\u00f3n del curso y del trabajo final.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>M\u00d3DULO II: Creatividad y contenidos 2.0<\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li>Narrativa transmedia.<\/li>\n<li>Storytelling en medios digitales.<\/li>\n<li>Marketing de contenidos en redes sociales.<\/li>\n<li>T\u00e9cnicas de creatividad y herramientas.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>M\u00d3DULO III: El plan de medios digital: conversi\u00f3n y ventas<\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li>Embudos de conversi\u00f3n y dise\u00f1o web.<\/li>\n<li>Usabilidad y experiencia de usuario.<\/li>\n<li>Fuentes de captaci\u00f3n de tr\u00e1fico.<\/li>\n<li>Estrategias de crecimiento online.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>M\u00d3DULO IV: Campa\u00f1as de publicidad online<\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li>Targets, segmentaci\u00f3n y estrategia de canales.<\/li>\n<li>Redacci\u00f3n de copies y creatividades.<\/li>\n<li>Publicidad en redes sociales.<\/li>\n<li>Gesti\u00f3n de campa\u00f1as con Google Ads.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-780d50ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"780d50ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1043d414\" data-id=\"1043d414\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-45da804a elementor-widget elementor-widget-menu-anchor\" data-id=\"45da804a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"profesorado\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-273ea059 elementor-widget elementor-widget-elementskit-heading\" data-id=\"273ea059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Comisi\u00f3n acad\u00e9mica<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fbf877c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fbf877c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b9b40dd\" data-id=\"b9b40dd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc95f73 elementor-widget elementor-widget-elementskit-team\" data-id=\"dc95f73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-team.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\">\t\t\t\t\t\t\t\t\n\t\t<div class=\"profile-card elementor-animation- text-center ekit-team-style-default\">\n\t\t\t\n\t\t\t\t<div class=\"profile-header ekit-team-img ekit-img-overlay ekit-team-img-block\" >\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"863\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/jm-berbel-pineda.jpg\" class=\"attachment-large size-large wp-image-41359\" alt=\"jm-berbel-pineda\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/jm-berbel-pineda.jpg 889w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/jm-berbel-pineda-300x291.jpg 300w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/jm-berbel-pineda-768x746.jpg 768w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/>\t\t\t\t<\/div><!-- .profile-header END -->\n\t\t\t\n\n\t\t\t\t<div class=\"profile-body\">\n\t\t\t\t\t\n\t\t\t\t\t<h2 class=\"profile-title\">\n\t\t\t\t\t\t\t\t\t\t\tJuan Manuel Berbel Pineda\t\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t<p class=\"profile-designation\">Direcci\u00f3n Acad\u00e9mica<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"profile-content\">Catedr\u00e1tico de la Universidad Pablo de Olavide, Departamento de Organizaci\u00f3n de Empresas y Marketing.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div><!-- .profile-body END -->\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\n\t\t\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1bed14f\" data-id=\"1bed14f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-acb3ccd elementor-widget elementor-widget-elementskit-team\" data-id=\"acb3ccd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-team.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\">\t\t\t\t\t\t\t\t\n\t\t<div class=\"profile-card elementor-animation- text-center ekit-team-style-default\">\n\t\t\t\n\t\t\t\t<div class=\"profile-header ekit-team-img ekit-img-overlay ekit-team-img-block\" >\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/1516762941292.jpg\" class=\"attachment-large size-large wp-image-41360\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/1516762941292.jpg 200w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/02\/1516762941292-150x150.jpg 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t<\/div><!-- .profile-header END -->\n\t\t\t\n\n\t\t\t\t<div class=\"profile-body\">\n\t\t\t\t\t\n\t\t\t\t\t<h2 class=\"profile-title\">\n\t\t\t\t\t\t\t\t\t\t\tJos\u00e9 Manuel Ram\u00edrez Hurtado\t\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t<p class=\"profile-designation\">Coordinaci\u00f3n<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"profile-content\">Profesor titular de la Universidad Pablo de Olavide, en el Departamento de Econom\u00eda, M\u00e9todos Cuantitativos e Historia Econ\u00f3mica.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div><!-- .profile-body END -->\n\n\t\t\t\t\t\t\t\t\t<div class=\"profile-footer\">\n\t\t\t\t\t\t<ul class=\"ekit-team-social-list\">\n\t\t\t<li class=\"elementor-repeater-item-8dcc455\">\n\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/jos%C3%A9-manuel-ram%C3%ADrez-hurtado-11343037\/?originalSubdomain=es\" target=\"_blank\" aria-label=\"LinkedIn\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin-in\"><\/i>\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ul>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\n\t\t\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-16762404 elementor-widget elementor-widget-spacer\" data-id=\"16762404\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b49b737 elementor-widget elementor-widget-elementskit-heading\" data-id=\"3b49b737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Profesorado<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67fc58a3 elementor-widget elementor-widget-text-editor\" data-id=\"67fc58a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li><strong>\u00c1ngel Francisco Villarejo Ramos:<\/strong> Catedr\u00e1tico de Marketing en la Universidad de Sevilla. Coordinador del M\u00e1ster Universitario en Marketing e Investigaci\u00f3n Aplicada (MUMIA_US). Investigador Responsable del Grupo de investigaci\u00f3n SEJ 634 Marketing Anal\u00edtico y Digital. <a href=\"https:\/\/www.linkedin.com\/in\/curro-villarejo-4846132a\/\" target=\"_blank\" rel=\"noopener\"><i class=\"fa-brands fa-linkedin\"><\/i> Perfil de LinkedIn<\/a><\/li>\n<li><strong>Francisco Rej\u00f3n Guardia:<\/strong> Profesor Titular de Universidad de Marketing en la Universidad de M\u00e1laga. Investigador en la C\u00e1tedra de Comercio y Transformaci\u00f3n Digital de la Universidad de M\u00e1laga. L\u00edneas prioritarias de investigaci\u00f3n: gesti\u00f3n publicitaria, usabilidad Web, y comportamiento del consumidor on-line. <a href=\"https:\/\/www.linkedin.com\/in\/franrejon\/\" target=\"_blank\" rel=\"noopener\"><i class=\"fa-brands fa-linkedin\"><\/i> Perfil de LinkedIn<\/a><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-be7a956 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"be7a956\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71d19b73\" data-id=\"71d19b73\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c9d4214 elementor-widget elementor-widget-elementskit-heading\" data-id=\"2c9d4214\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Sistema de evaluaci\u00f3n<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48439899 elementor-widget elementor-widget-text-editor\" data-id=\"48439899\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El sistema de evaluaci\u00f3n de la microcrendencial estar\u00e1 conformado en <span style=\"text-decoration: underline\"><strong>dos fases:<\/strong><\/span><\/p>\n<p>1) Se evaluar\u00e1 la asistencia, que debe ser completa en las cuatro sesiones. No obstante, se permitir\u00e1 la ausencia como m\u00e1ximo a una de las sesiones, siempre y cuando sea debidamente justificada por causa grave (enfermedad, fallecimiento familiar u otras que la Direcci\u00f3n pueda contemplar).<\/p>\n<p>2) La evaluaci\u00f3n vendr\u00e1 tambi\u00e9n determinada por un trabajo final con carga de 12 horas. \u00c9ste consistir\u00e1 en dise\u00f1ar el plan de social media marketing de una determinada empresa local que se le plantear\u00e1 al alumnado y con los que se trabajar\u00e1:<\/p>\n<ul>\n<li>La definici\u00f3n de los objetivos de negocio vinculados al medio online.<\/li>\n<li>La segmentaci\u00f3n de p\u00fablicos objetivo.<\/li>\n<li>Los requerimientos funcionales de la p\u00e1gina web.<\/li>\n<li>La estrategia de captaci\u00f3n de tr\u00e1fico.<\/li>\n<\/ul>\n<p>El equipo docente ser\u00e1 el responsable de la direcci\u00f3n de los trabajos finales.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d25ed1e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d25ed1e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-54f2cc70\" data-id=\"54f2cc70\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b05a237 elementor-widget elementor-widget-image\" data-id=\"2b05a237\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"612\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/problem-solving-micro.png\" class=\"attachment-large size-large wp-image-50390\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/problem-solving-micro.png 800w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/problem-solving-micro-300x230.png 300w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/problem-solving-micro-768x588.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-684d1d55\" data-id=\"684d1d55\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56904799 elementor-widget elementor-widget-menu-anchor\" data-id=\"56904799\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"calendario\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5443127d elementor-widget elementor-widget-elementskit-heading\" data-id=\"5443127d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Calendario de la microcredencial<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60085781 elementor-widget elementor-widget-text-editor\" data-id=\"60085781\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La microcredencial <strong>Introducci\u00f3n al marketing digital como herramienta para la internacionalizaci\u00f3n de peque\u00f1as empresas <\/strong>comenzar\u00e1 el 9 de febrero y se desarrollar\u00e1 hasta el d\u00eda 30 de marzo a trav\u00e9s de cuatro m\u00f3dulos presenciales. La duraci\u00f3n de cada uno de ellos ser\u00e1 de 4,5 horas, sumando un total de 18 horas de docencia en el aula. Adem\u00e1s, cada estudiante deber\u00e1 trabajar de manera aut\u00f3noma y online la visualizaci\u00f3n de v\u00eddeos y an\u00e1lisis de p\u00e1ginas web y redes sociales, hasta completar las 37,5 horas<\/p>\n<p>El calendario de las clases presenciales es el siguiente:<\/p>\n<ul>\n<li>Lunes, 9 de febrero (16.30 h a 21.00 h.) Fundamentos del Marketing-online.<\/li>\n<li>Lunes, 9 de marzo (16.30 h a 21.00 h.) Creatividad y contenidos 2.0.<\/li>\n<li>Lunes, 16 de marzo (16.30 h a 21.00 h.). El plan de medios digital: conversi\u00f3n y ventas.<\/li>\n<li>Lunes, 23 de marzo (16.30 h a 21.00 h.). Campa\u00f1as de publicidad online.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-57fd1fb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"57fd1fb9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-50c38858\" data-id=\"50c38858\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4057f596 elementor-hidden-mobile elementor-widget elementor-widget-elementskit-heading\" data-id=\"4057f596\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_left   ekit_heading_tablet-   ekit_heading_mobile-\"><h4 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tContacta con nosotros\n\t\t\t\t\t<\/h4><h2 class=\"ekit-heading--title elementskit-section-title \">\u00bfTienes dudas?<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ab1ef2a elementor-hidden-mobile elementor-button-align-center elementor-widget elementor-widget-form\" data-id=\"5ab1ef2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Siguiente&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;dce_confirm_dialog_enabled&quot;:&quot;no&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;,&quot;label_icon_size&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;field_icon_size&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" id=\"solicita_info_microcredenciales\" name=\"Mas info microcredenciales\" aria-label=\"Mas info microcredenciales\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"51639\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"5ab1ef2a\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Formaci\u00f3n Permanente UPO\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-60 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nombre y apellidos\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_3c941b6 elementor-col-40\">\n\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_3c941b6]\" id=\"form-field-field_3c941b6\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Tel\u00e9fono\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Solo se aceptan n\u00fameros y caracteres de tel\u00e9fono (#,-,*,etc).\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Correo electr\u00f3nico\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100 elementor-field-required\">\n\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"4\" placeholder=\"\u00bfCu\u00e1l es tu consulta?\" required=\"required\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_e8b65c3 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_e8b65c3]\" id=\"form-field-field_e8b65c3\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-field_e8b65c3\">De acuerdo con lo establecido por la normativa vigente solicitamos su consentimiento expreso para enviarle informaci\u00f3n sobre nuestras actividades y programas que consideremos puedan ser de su inter\u00e9s, por correo electr\u00f3nico. Para m\u00e1s informaci\u00f3n consulte \n<a href=\"https:\/\/www.upo.es\/fundaciones\/politica-de-privacidad\/\">nuestra pol\u00edtica de privacidad<\/a>.<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-hidden elementor-field-group elementor-column elementor-field-group-field_0752859 elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"hidden\" name=\"form_fields[field_0752859]\" id=\"form-field-field_0752859\" class=\"elementor-field elementor-size-sm  elementor-field-textual\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_651b643 elementor-col-100 recaptcha_v3-inline\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_651b643\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LdsZzcnAAAAAEs6XcB8-fFcNVRlnbUaQF78tCSd\" data-type=\"v3\" data-action=\"Form\" data-badge=\"inline\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enviar<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-71e7b375 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"71e7b375\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-56a96721\" data-id=\"56a96721\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dddfc68 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"dddfc68\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d07c4f0\" data-id=\"d07c4f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5861b9f6 elementor-widget elementor-widget-image\" data-id=\"5861b9f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"353\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2024\/02\/Calidad-Web-768x353.png\" class=\"attachment-medium_large size-medium_large wp-image-38133\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2024\/02\/Calidad-Web-768x353.png 768w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2024\/02\/Calidad-Web-300x138.png 300w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2024\/02\/Calidad-Web.png 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2165c2a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2165c2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2024\/09\/calidad-fupo-20242025.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ver Certificado<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2dae9b19\" data-id=\"2dae9b19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-482b3908 elementor-widget elementor-widget-elementskit-heading\" data-id=\"482b3908\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_left   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Certificaci\u00f3n de Calidad<\/h2><h4 class=\"ekit-heading--subtitle elementskit-section-subtitle  \">\n\t\t\t\t\t\tAENOR ISO 9001\n\t\t\t\t\t<\/h4><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f4e80a6 elementor-widget elementor-widget-text-editor\" data-id=\"4f4e80a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-id=\"5b61699\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><div><p>La <strong>Fundaci\u00f3n Universidad Pablo de Olavide<\/strong>, ha asumido su compromiso con la gesti\u00f3n de la calidad desde el a\u00f1o 2003, fecha en la que se obtuvo por primera vez la certificaci\u00f3n de su <strong>Sistema de Gesti\u00f3n de la Calidad<\/strong>. Desde ese momento, se ha apostado por un proceso de mejora continua que ha permitido la evoluci\u00f3n del sistema de gesti\u00f3n de la Fundaci\u00f3n en sus nuevos retos operativos, conforme siempre a los est\u00e1ndares de calidad de la normas ISO.<\/p><p>El alcance del Certificado de Calidad de la Fundaci\u00f3n recoge las actividades de <strong>Gesti\u00f3n de Pr\u00e1cticas Acad\u00e9micas Externas<\/strong> (Curriculares y Extracurriculares) y <strong>Gesti\u00f3n de Formaci\u00f3n Permanente<\/strong> (T\u00edtulos Propios y Microcredenciales).<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-dce-background-color=\"#00335B\" data-dce-background-image-url=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/Fondo-micro.jpg\" class=\"elementor-section elementor-top-section elementor-element elementor-element-7fdc6fb0 elementor-section-height-min-height elementor-section-content-middle elementor-hidden-mobile elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"7fdc6fb0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-18266756\" data-id=\"18266756\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64a0f429 elementor-widget elementor-widget-elementskit-heading\" data-id=\"64a0f429\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-text_center   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">\u00bfConoces el resto de la oferta de Microcredenciales de la UPO?<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bb6b9e6 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6bb6b9e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Acceder a la oferta de Microcredenciales<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-125f6c2d\" data-id=\"125f6c2d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a51bd43 elementor-widget elementor-widget-image\" data-id=\"6a51bd43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"768\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/nube-reloj-libro-768x768.png\" class=\"attachment-medium_large size-medium_large wp-image-50382\" alt=\"\" srcset=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/nube-reloj-libro-768x768.png 768w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/nube-reloj-libro-300x300.png 300w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/nube-reloj-libro-150x150.png 150w, https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2025\/11\/nube-reloj-libro.png 1000w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d8cda22 elementor-hidden-mobile elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d8cda22\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3630ae7a\" data-id=\"3630ae7a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-361b8989 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"361b8989\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-f40c73e\" data-id=\"f40c73e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-31894fc5\" data-id=\"31894fc5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-70c6f74 elementor-widget elementor-widget-spacer\" data-id=\"70c6f74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-350c3efb elementor-widget elementor-widget-elementskit-heading\" data-id=\"350c3efb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h4 class=\"elementskit-section-subtitle  \">\n\t\t\t\t\t\tMicrocredenciales\n\t\t\t\t\t<\/h4><h2 class=\"ekit-heading--title elementskit-section-title \">\u00daltimas noticias<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-1ec2902d\" data-id=\"1ec2902d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6e2df9ef elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6e2df9ef\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6ffb333c\" data-id=\"6ffb333c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b7e82d5 elementor-widget elementor-widget-elementskit-blog-posts\" data-id=\"5b7e82d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-blog-posts.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <div id=\"post-items--5b7e82d5\" class=\"row post-items\">\n                    <div class=\"col-lg-4 col-md-6\">\n\n                                    <div class=\"elementskit-post-image-card\">\n                        <div class=\"elementskit-entry-header\">\n                                                            <a href=\"https:\/\/www.upo.es\/formacionpermanente\/la-universidad-pablo-de-olavide-y-el-colegio-de-enfermeria-de-sevilla-imparten-su-primera-microcredencial-conjunta\/\" class=\"elementskit-entry-thumb\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2026\/04\/IMG_5211-1024x683.jpg\" alt=\"La Universidad Pablo de Olavide y el Colegio de Enfermer\u00eda de Sevilla imparten su primera microcredencial conjunta\">\n                                <\/a><!-- .elementskit-entry-thumb END -->\n                                                            \n                            \n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .elementskit-entry-header END -->\n\n\t\t\t\t\t\t<div class=\"elementskit-post-body \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"entry-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.upo.es\/formacionpermanente\/la-universidad-pablo-de-olavide-y-el-colegio-de-enfermeria-de-sevilla-imparten-su-primera-microcredencial-conjunta\/\">\n\t\t\t\t\t\tLa Universidad Pablo de Olavide y el Colegio de Enfermer\u00eda de Sevilla imparten su primera microcredencial conjunta\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                                    <\/div><!-- .elementskit-post-body END -->\n                    <\/div>\n                \n            <\/div>\n                    <div class=\"col-lg-4 col-md-6\">\n\n                                    <div class=\"elementskit-post-image-card\">\n                        <div class=\"elementskit-entry-header\">\n                                                            <a href=\"https:\/\/www.upo.es\/formacionpermanente\/la-universidad-pablo-de-olavide-y-el-acuario-de-sevilla-inician-una-microcredencial-sobre-conservacion-de-la-biodiversidad-marina\/\" class=\"elementskit-entry-thumb\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2026\/03\/IMG_4715-1024x683.jpg\" alt=\"La Universidad Pablo de Olavide y el Acuario de Sevilla inician una microcredencial sobre conservaci\u00f3n de la biodiversidad marina\">\n                                <\/a><!-- .elementskit-entry-thumb END -->\n                                                            \n                            \n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .elementskit-entry-header END -->\n\n\t\t\t\t\t\t<div class=\"elementskit-post-body \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"entry-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.upo.es\/formacionpermanente\/la-universidad-pablo-de-olavide-y-el-acuario-de-sevilla-inician-una-microcredencial-sobre-conservacion-de-la-biodiversidad-marina\/\">\n\t\t\t\t\t\tLa Universidad Pablo de Olavide y el Acuario de Sevilla inician una microcredencial sobre conservaci\u00f3n de la biodiversidad marina\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                                    <\/div><!-- .elementskit-post-body END -->\n                    <\/div>\n                \n            <\/div>\n                    <div class=\"col-lg-4 col-md-6\">\n\n                                    <div class=\"elementskit-post-image-card\">\n                        <div class=\"elementskit-entry-header\">\n                                                            <a href=\"https:\/\/www.upo.es\/formacionpermanente\/la-universidad-pablo-de-olavide-y-el-banco-interamericano-de-desarrollo-ponen-en-marcha-una-microcredencial-conjunta-en-cuidados-para-profesionales-del-sector-publico\/\" class=\"elementskit-entry-thumb\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.upo.es\/formacionpermanente\/wp-content\/imagenes\/uploads\/2026\/03\/IMG_4329-1024x683.jpg\" alt=\"La Universidad Pablo de Olavide y el Banco Interamericano de Desarrollo ponen en marcha una microcredencial conjunta en cuidados para profesionales del sector p\u00fablico\">\n                                <\/a><!-- .elementskit-entry-thumb END -->\n                                                            \n                            \n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .elementskit-entry-header END -->\n\n\t\t\t\t\t\t<div class=\"elementskit-post-body \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"entry-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.upo.es\/formacionpermanente\/la-universidad-pablo-de-olavide-y-el-banco-interamericano-de-desarrollo-ponen-en-marcha-una-microcredencial-conjunta-en-cuidados-para-profesionales-del-sector-publico\/\">\n\t\t\t\t\t\tLa Universidad Pablo de Olavide y el Banco Interamericano de Desarrollo ponen en marcha una microcredencial conjunta en cuidados para profesionales del sector p\u00fablico\t\t\t\t\t<\/a>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                                    <\/div><!-- .elementskit-post-body END -->\n                    <\/div>\n                \n            <\/div>\n                <\/div>\n       <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-175ea1d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"175ea1d2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ab44660\" data-id=\"3ab44660\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c644e26 elementor-widget elementor-widget-spacer\" data-id=\"5c644e26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":41355,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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